PROJECT CREATIVE BRIEF

    PURPOSE

    This is our springboard into the creative process. This internal communication clarifies direction, outline, the target market, the key message and the desired results. We will use this form to make sure we are both focused and on the same page. We will refer back to it often during the creative process so please take your time to think through the questions and answer as accurately as possible.

    Once established, we will draft a proposal and submit along with our terms and conditions. After they are accepted we will go full-throttle with the creative process and start conceptualizing ideas. We will continue to hone our creative thought until it is a compelling and effective design solution for your business.

    This form is part of our proven methodology. We follow this process no matter what the project, the medium or the challenge. Adhering to this process is what equips us to produce effective and consistent work for our clients